--- title: "Solar Company SEO Case Study — +235% Keyword Growth | AMARQUEZ" description: "How we grew a solar company's keyword visibility by 235% in 15 months with a website rebuild, SEO foundation, and AI visibility strategy." lang: en json-ld: | { "@context": "https://schema.org", "@type": "AdvertisingAgency", "name": "AMARQUEZ", "description": "Search performance marketing agency specializing in paid search, organic SEO, and AI search visibility", "url": "https://amarquez.agency", "logo": "https://amarquez.agency/logo.svg", "image": "https://amarquez.agency/og-image.jpg", "address": { "@type": "PostalAddress", "streetAddress": "265 E. 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- [About](/about) - Services - [Results](/results) [Get an Audit](/audit)[Get Started](/contact) [Back to Results](/results) Solar SEO Web Design # +235% Keyword Growth for a Solar Company How we took a solar company from 150 to 503 total keywords — and from zero AI overviews to 7 — in just 15 months. +235% Keyword Growth 8→23 Top 3 Rankings 0→7 AI Overviews +192% SERP Features The Challenge ## "Our website looks dated and nobody can find us online." This solar company had an outdated website that wasn't built for modern search. They were ranking for just 150 total keywords with only 8 in the top 3 positions — a fraction of their market potential. Their online presence had zero AI overview citations, meaning they were completely invisible in AI-powered search results — a rapidly growing channel for how homeowners research solar installations. They needed a complete digital overhaul: a website that converts and an SEO strategy that compounds over time instead of plateauing after a few months. Our Approach ## Rebuild, Optimize, Dominate ### Website Rebuild Designed and developed a modern, conversion-focused website built on a clean architecture that search engines can easily crawl and understand. ### SEO Foundation Built a comprehensive SEO strategy from the ground up — service pages, location pages, schema markup, and internal linking designed for topical authority. ### AI Visibility Structured content specifically for AI overview inclusion, taking the company from zero AI citations to 7 in a space where competitors aren't even thinking about it yet. Year-over-Year ## January 2025 vs April 2026 15 months of compounding SEO + web design results Metric Jan 2025 Apr 2026 Change Total Keywords 150 503 +235% Top 3 Rankings 8 23 +187% Page 1 (4–10) 20 35 +75% Page 1 (11–20) 7 43 +514% Rankings 21–50 44 143 +225% AI Overviews 0 7 New SERP Features 24 70 +192% Total Keywords 150 → 503 +235% Top 3 Rankings 8 → 23 +187% Page 1 (4–10) 20 → 35 +75% Page 1 (11–20) 7 → 43 +514% Rankings 21–50 44 → 143 +225% AI Overviews 0 → 7 New SERP Features 24 → 70 +192% 💡 Key Insight "A modern website isn't just a brochure — it's the foundation for compounding SEO growth. By rebuilding the site and layering in a proper SEO strategy, every month builds on the last. The results don't plateau — they accelerate." HVAC 11.5x ROI Auto Glass +627% Revenue $802k Plumbing +390% Let's Partner Up ![Aaron Marquez](/assets/aaron-marquez-B8YHOWSX.webp) Aaron Marquez · Founder & Growth Strategist ## Ready to Dominate Your Market? Let's build an SEO strategy that compounds - not one that plateaus after month three. [Get Started](/contact) 20-min video call · No obligation 5.0 on Google 50+ businesses scaled Reply within 24 hours 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